Home / Healthcare

Healthcare marketing agency

We grow one practice per specialty in each market. Is yours still open?

Ads, local SEO, websites and patient follow-up for eye care, dental and primary care practices and specialty clinics. Built for how patients choose a provider today: Google Maps, their insurance directory and, more and more, an AI assistant.

Practices that claimed their market New Look Vision Group Future Care Internal Medicine ThrIVewell Infusion Prime Recovery and Wellness Vue Eye Boutique

Why healthcare is different

Patients pick providers differently than they pick restaurants.

Patients ask AI who to see

In our research across 1,000+ ChatGPT answers, a practice's own site almost never wins "best eye doctor" or "best dentist." It wins most specific searches, like a condition or a procedure. We write the pages that win those.

Privacy shapes the tracking

Health data can't flow into ad pixels the way retail data does. We track calls and bookings in a way that keeps patient health information out of Google and Meta.

Ad platforms restrict health ads

Google and Meta limit how health services can be targeted and retargeted. We build campaigns that stay inside those rules and still reach patients near you.

Insurance decides the search

Patients search by plan. When we asked ChatGPT for a dentist that takes Delta Dental, it cited the carrier's own directory in 62 of 63 answers. Accurate in-network listings come first.

01 · Optometry

Marketing for independent eye care practices

See the full optometry page

Chains outspend you on ads. We help independent practices compete where they win: specialty care, local reputation and searches for specific conditions.

  • Google and Meta campaigns for eye exams and contact lens fittings
  • Launch campaigns for dry eye, myopia management and specialty contact lenses
  • Google Business Profile, reviews and listings for every location
  • Condition and service pages written to be cited by ChatGPT and Google AI Overviews
  • Recall and reactivation follow-up through your CRM
From our eye care AI study
0% of answers to "best optometrist in [city]" cited a practice's own site
89 to 100% for condition and specialty searches
Read the study
Ian Bush
1 → 13+ locations Ian Bush, New Look Vision Group
Dr. Hassan Saab
+40% revenue in 90 days Dr. Hassan Saab, Vue Eye Boutique

02 · Dentistry

Marketing for dental practices

See the full dentistry page

Implants and clear aligners need a different plan than cleanings. We build campaigns for each, and make sure emergency patients reach your phone before a referral service gets them.

  • Campaigns for implants, full-arch, clear aligners, cosmetic and emergency care
  • New-patient offers tracked from the click to the booked appointment
  • Google Business Profile, reviews and insurance listings kept accurate
  • An accepted-plans page in plain text, which ChatGPT cites in smaller towns
  • Follow-up texts and emails for patients with unscheduled treatment
From our dental AI study: how often ChatGPT cited a practice's own site
2% "Best dentist in [city]"
90% "Dental implants in [city]"
100% "Emergency dentist for a cracked tooth," with zero directories cited
0% "Dentist that takes Delta Dental"
546 ChatGPT answers across 12 U.S. markets, September 2026. Get the dental study

03 · General practice

Marketing for primary care and general practice

See the full general practice page

Primary care patients choose by insurance, distance and how soon they can be seen. We give every location its own campaign and landing page, connect it to your scheduler, and trace each call back to its source.

  • A campaign, landing page and Google listing for each location
  • Online booking wired into every page, including Zocdoc
  • Call tracking that shows which locations and services bring in patients
  • Pages for high-intent visits like physicals, pre-surgical clearance and urgent care
  • Spanish-language pages and ads where your patients need them
Internal medicine group, 5 NY and NJ clinics 3% → 57% ChatGPT answers about pre-surgical clearance that cited the practice's own page, five weeks after we rebuilt it with answer-first FAQs.
"I'm very thankful for all the work that they put into making our success happen. We have big goals here and they help us achieve those."
Nicole Betts, Office Manager, Future Care Internal Medicine
"In the past five years we were able to expand from being a small concierge company to owning 4 different medical practices."
Rafael Yaakobov, Owner and NP, Prime Recovery and Wellness

04 · Other specialties

Specialty and cash-pay care

The same approach works outside insurance-driven care. These are the specialties where we have the most experience.

IV therapy and infusion

Multi-state location launches, local SEO for every center and lead follow-up in your CRM.

8 → 32 locations, ThrIVewell Infusion

Wellness and recovery

Concierge, regenerative and recovery clinics growing from one office to several.

1 → 4 practices, Prime Recovery and Wellness

Massage and bodywork

Local search, reviews and booking for therapeutic massage and bodywork studios.

4 to 5 new patients a day, Casa Doson

Med spas and aesthetics

Treatment-level campaigns and pages for injectables, laser and body services, with before-and-after content kept within platform rules.

Senior living

Assisted living and memory care have their own site, with our research on how families choose a community.

Visit Streben Senior Living

Don't see your specialty?

Physical therapy, chiropractic, behavioral health and others. Tell us what you do and we'll tell you plainly whether we're a fit.

Check my market

Healthcare marketing questions

Will you work with another practice in my specialty nearby?+

No. Once you claim your market, we turn away other practices in your specialty there.

How do you handle patient privacy?+

We keep patient health information out of ad platforms and analytics, and forms that collect it stay inside your own systems.

We take insurance. Does that change the marketing?+

Yes. We keep your in-network listings accurate, publish your accepted plans on your site, and put more ad budget behind the services patients choose on quality rather than coverage.

Can you work with our scheduling system?+

Usually. We've connected campaigns to Zocdoc, Weave and GoHighLevel. Tell us what you use and we'll check before you sign.

How soon will we see new patients?+

Paid search usually brings calls in the first few weeks. Local SEO and AI visibility take a few months. You get a report every month either way.

Do you handle multiple locations?+

Yes. Each location gets its own campaign, landing page and Google listing, so you can see which ones are filling up and which need help.

Is your specialty still open in your market?

Free strategy call. We confirm your market is open and show you where your next patients are coming from.

New Research

Read our new whitepaper

How AI assistants actually recommend eye doctors, and what your practice should do about it.

Read the guide →