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Optometry marketing agency

One eye care practice per market. Is yours still open?

We help independent optometrists fill exam lanes, launch specialty services and get named when patients ask Google or ChatGPT for an eye doctor. Once you claim your market, we turn away the practice down the street.

Ian Bush video testimonial Watch Ian's story
1 → 13+ locations

"Through their model, we have been able to reach benchmarks that we possibly wouldn't have been able to reach if we were to use other agencies."

Ian Bush, Director of Marketing and E-commerce, New Look Vision Group

What we do

Everything an eye care practice needs to grow, from one team

Exam and contact lens campaigns

Google and Meta campaigns for routine eye exams and contact lens fittings, aimed at the neighborhoods you serve.

Specialty service launches

A landing page, a campaign and FAQ content for each specialty you add, with bookings tracked from day one.

Google profile and reviews

Profile management for every location, review requests after each visit and accurate directory listings.

AI search visibility

Condition and service pages built from our eye care AI study, so ChatGPT and Google AI Overviews cite you for specific searches.

Recall and reactivation

Automated texts and emails that bring patients back for annual exams and contact lens reorders.

Practice websites

Fast sites with online booking, call tracking and a page for every service you offer.

Specialty services

The services chains don't do well, marketed properly

Specialty care is where independent practices win on expertise. Patients search for it by condition, which is also where your own site wins in AI answers.

Dry eye

Treatment pages and campaigns for patients who have tried drops and still struggle.

Myopia management

Campaigns written for parents, explaining the options for slowing nearsightedness in kids.

Specialty contact lenses

Scleral lenses, ortho-K and other specialty fits, each with its own page and campaign.

Medical eye care

Pages for eye infections, glaucoma checks and diabetic eye exams, the visits patients search for by condition.

We only promote services your doctors confirm you offer, and they review every clinical page before it goes live.

Our eye care AI study

Patients ask ChatGPT for an eye doctor. We measured who it recommends.

0% of answers to "best optometrist in [city]" cited a practice's own website. Reddit and directories won those.
89 to 100% of answers to condition and specialty searches cited a practice's own service page.
90% → 0% what happened to a condition search when the patient added the word "best."
  • Your service pages win specific searches, so we write one for every condition you treat.
  • Reviews, your Google profile and directories decide the "best" searches, so we work those too.
  • The pattern held across 9 metros and 2 extra test cities.
187 ChatGPT answers across 9 U.S. metros, plus 305 follow-up runs. Published August 2026. Read the full study

Client story

Dr. Hassan Saab video testimonial Watch Dr. Saab's story
Vue Eye Boutique

Revenue up 40% in 90 days

"Ever since we heard of you guys, our phones don't stop ringing. Lots of new leads. We've seen more patients this month... and also, the sales went up for sure."

Dr. Hassan Saab, Owner, Vue Eye Boutique

Optometry marketing questions

Will you work with another optometrist near me?+

No. Once you claim your market, we turn away other eye care practices there.

Most of our patients use vision plans. Can marketing still help?+

Yes. We put budget behind what you control, like specialty care, medical visits and optical. Plan patients find you through accurate listings and your Google profile.

Can you help us launch a dry eye or myopia program?+

Yes. We build the landing page, campaign and FAQ content for each new service, and track how many patients book.

How do you keep clinical content accurate?+

We build every service page from what your doctors confirm you offer, and they review clinical pages before they go live.

Do you work with multi-location groups?+

Yes. Each location gets its own campaign, landing page and Google listing, so you can see which ones are filling up.

How soon will we see more patients?+

Paid search usually brings calls in the first few weeks. Local SEO and AI visibility take a few months. You get a report every month either way.

Is eye care still open in your market?

Free strategy call. We confirm your market is open and show you where your next patients are coming from.

New Research

Read our new whitepaper

How AI assistants actually recommend eye doctors, and what your practice should do about it.

Read the guide →